Rancang Bangun Model Diseminasi Informasi Kawasan Pariwisata Talaga Bodas Kabupaten Garut

Authors

  • Yunus Winoto Universitas Padjadjaran Author
  • Luthfi Gunarti Zakiah Talabia.co Author
  • Rully Khaerul Anwar Universitas Padjadjaran Author

DOI:

https://doi.org/10.17509/jithor.v4i2.32713

Keywords:

information dissemination model, tourist areas, tourism promotion, communication

Abstract

Garut Regency is an area in West Java that has a lot of natural tourism potential. One of the natural attractions in Garut Regency is Talaga Bodas. The problems that arise in the Talaga Bodas area are still not widely known by tourists due to the lack of information dissemination. Information dissemination plays an important role in promoting the Talaga Bodas tourism area so that it can be better known by tourists. The purpose of this research is to design a model for the information dissemination of Talaga Bodas. The research method used is a qualitative method with an approach action research based on Kurt Lewin's model consisting of planning, action, observation, and reflection. Research data obtained through interviews, observation and documentation action. This research was conducted through 2 cycles. The results showed that the 2 cycles carried out resulted in dissemination media in the form of a booklet special Talaga Bodaswhich was available both in print and online at the following link bit.ly/BookletTalagaBodas and leaflets designed in the form of a development from existing leaflets . This dissemination model can be a way to promote the Talaga Bodas tourism area.

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Published

2021-10-01

Issue

Vol. 4 No. 2 (2021): Journal of Indonesian Tourism, Hospitality and Recreation (October Edition)

Section

Articles

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Copyright (c) 2021 Yunus Winoto, Luthfi Gunarti Zakiah, Rully Khaerul Anwar

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